Samsung is a multinational conglomerate having its headquarters in Yeongtong-gu, a city in Suwon, South Korea. Rooting to the South Korean identity the company through strategic vision has managed to establish a global recognition and reputation.
All the while now the company has been running on the top of the headlines. Marking the date 23rd of January 2024 Samsung India launched its first flagship store, Samsung BKC in Bandra, Kulra in Mumbai. This arm facilitates the idea of online to offline purchases. The inaugural event witnessed the presence of many renowned personalities, deserving special mention Samsung CEO Han Jong-hee. Touching down the lands of India for the first time CEO made an astonishing revelation. Quoting his word “India to be the next major playground for the AI advancements”! His statement was straight out of a research showcasing a rising number of tech-savvy youths working at the Samsung research centers across the globe.
Attending the Consumer Electronics show (CES) organized earlier this year on the 9th of January 2024 Samsung CEO Han Jong-hee was heard quoting “AI for ALL”. The idea is to revolutionize user experiences of the different Samsung devices, thereby creating a more intuitive and interactive phenomenon. Reflecting the idea, Samsung has introduced the feature of Galaxy AI to its exclusive S24 series. The buyers of S24 series are awestruck with the transition and creativity manifested through the AI application. For the time the AI boon locks to the S24 series however a spokesperson recently interviewed confirmed they are working and organizing to introduce the AI adaptability feature to all of its devices.
Returning back, the Samsung BKC store is serving as an emblem to Samsung’s commitment to providing users with an immersive lifestyle experiences. Additionally, wishing to stun audience with forthcoming innovations the company has ideated the flagship store.